www.csua.org/u/png -> finance.yahoo.com/family-home/article/108296/sun-maid-girl-makeover-sparks-controversy.html
Finance Search Friday, December 4, 2009, 7:14PM ET - US Markets Closed. jpg Sun-Maid Nevertheless, Sun-Maid recently decided to join Betty Crocker, Aunt Jemima and Mrs Butterworth's in giving the female face of their product a substantial makeover from a young, early 20th-century girl into a buxom, modern young woman, leading some to say that the newly made-over raisin girl looks like a Barbie Doll in Amish attire Popular stories on Yahoo!
according to the company's website , "was discovered drying her black hair curls in the sunny backyard of her parents' home in Fresno, California." Petersen was then asked to pose for a watercolor painting holding a basket of grapes while wearing a sunbonnet. In the years since, the company has tweaked its trademark design occasionally to keep up with the times, but every variation has always been based on the original pose by Petersen.
currently featured in television advertisements is a departure from the classic design that harkened back to a time when "life was much simpler, more rural, a lot less hectic." jpg Sun-Maid Naturally, the revamped look hasn't gone unnoticed, rankling both ends of the political spectrum.
com remarked that it looks as if she's had "some implants." Though the new look for the raisin girl has been garnering attention of late, the changes to the 90-year-old icon were actually introduced three years ago.
Barry Kriebel said that the decision to make changes was inspired by the desire to educate consumers about healthy living choices. "This is as good a time as any to get on the wave of health and nutrition,'' he said.
there's been talk that the new Sun-Maid girl might be given a name and featured in future advertisements doing some of the things modern women typically do, like going to the gym, shopping at the market, and speaking multiple languages, particularly languages native to countries where Sun-Maid, the world's largest producer and processor of raisins and other dried fruits, sells raisins. However, the image on all Sun-Maid product packaging will remain the same, as the new version will only be featured in product advertisements. ADVERTISEMENT Rates See today's average rates across the country.
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