Berkeley CSUA MOTD:Entry 49189
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2025/05/23 [General] UID:1000 Activity:popular
5/23    

2008/2/19-22 [Computer/SW/Security, Finance/Investment] UID:49189 Activity:nil
2/19    http://tinyurl.com/2ymrrc (yahoo.com)
        GOOG filing warns on near-revenue growth on reduction of accidental
        clickthroughs
        \_ Wow.  I didn't know they were making money from deceiving click
           regions.
           \_ the monkey wants to be clicked
2025/05/23 [General] UID:1000 Activity:popular
5/23    

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tinyurl.com/2ymrrc -> finance.yahoo.com/tech-ticker/article/2565/Google-Filing-Warns-on-Near-Revenue-Growth
light revenue in Q4 was the reduction of "accidental clicks." Based on the language in the 10K, it appears this impact may continue in Q1 and beyond. The warning comes after the standard language about slowing growth rates due to size (which appear in every SEC filing and can be ignored), as well as more specific cautions about Google's ongoing quality-improvement programs (which have appeared in previous filings): In addition, the main focus of our advertising programs is to provide relevant and useful advertising to our users, reflecting our commitment to constantly improve their overall web experience. As a result, we may continue to take steps to improve the relevance of the ads displayed on our web sites and our Google Network members' web sites. These steps include removing ads that generate low click-through rates or that send users to irrelevant or otherwise low quality sites and terminating Google Network members whose web sites do not meet our quality requirements. In addition, we may continue to take steps to reduce the number of accidental clicks. These steps could negatively affect our near-term advertising revenues. It's possible that this is just a locking-barn-door-after-horse-gone addition, but if "accidental click" reduction were unlikely to affect revenue in Q1 and beyond, we doubt the company would have included it. report abuse you proggish - Tuesday February 19, 2008 12:19PM EST who cares about Blodget's past history? every serious investor knows to always check out the 10-K filings for companies, so get with the program ok? report abuse you Pam K - Tuesday February 19, 2008 12:31PM EST Click fraud has always been an issue. at least until they find another computer to use with different registration#'s. report abuse you eandeinc - Tuesday February 19, 2008 12:44PM EST Long term the click problem should prove to be nothing but a blip in GOOG's growth. Over the years we have seen some writers go out of their way to knock GOOG, but the company continues to grow. Quotes and other information supplied by independent providers identified on the Yahoo! Quotes are updated automatically, but will be turned off after 25 minutes of inactivity. Quotes are delayed at least 15 minutes for NASDAQ, 20 mins for NYSE and Amex. Real-Time continuous streaming quotes are available through our premium service. Historical chart data and daily updates provided by Commodity Systems, Inc. International historical chart data and daily updates provided by Hemscott Americas. Fund summary, fund performance and Morningstar Index data provided by Morningstar. Analyst estimates data provided by Thomson Financial Network. All data provided by Thomson Financial Network is based solely upon research information provided by third party analysts. has not reviewed, and in no way endorses the validity of such data. and ThomsonFN shall not be liable for any actions taken in reliance thereon. All information provided "as is" for informational purposes only, not intended for trading purposes or advice. nor any of independent providers is liable for any informational errors, incompleteness, or delays, or for any actions taken in reliance on information contained herein. site, you agree not to redistribute the information found therein.
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yahoo.com -> www.yahoo.com/
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